Privacy Policy

Welcome to the optimBet Privacy Policy. This document sets out how optimBet (“we”, “us”, “our”), operating at optimbet.gb.net, collects, processes, stores, and protects your personal information when you use our services. By accessing or using our platform, you agree to the practices described herein. If you do not agree with any part of this policy, please do not use our services.

1. Data Controller

The data controller responsible for your personal data is optimBet, registered in the United Kingdom. For any privacy-related enquiries, you may contact our Data Protection Officer at [email protected].

2. Information We Collect

We collect and process various types of personal data to provide and improve our services, including but not limited to:

• Full name
• Email address
• Telephone number
• Residential address
• Date of birth and gender
• IP address and geolocation data
• Device and browser information
• Account registration and profile details
• Payment and transaction records
• Usage data such as login times, session duration, and service interactions
• Communications you send us, including customer support queries
• Verification documents for identity and age confirmation
• Sensitive data (e.g., health or ethnicity) only if voluntarily provided
• Data from third parties for fraud prevention and responsible gambling assessments

3. How We Use Your Data

Your personal data is used for the following purposes:

• To create, manage, and maintain your account
• To verify your identity and confirm you are aged 18 or over, in compliance with UK Gambling Commission requirements
• To process deposits, withdrawals, and other financial transactions securely
• To comply with legal and regulatory obligations including anti-money laundering and safer gambling policies
• To communicate important information about your account, service changes, or promotions
• To administer bonuses, competitions, and other marketing campaigns, subject to your consent where required
• To personalise your experience and tailor offers and content to your preferences
• To improve and develop our services through analytics and feedback
• To detect, prevent, and investigate fraud, money laundering, and other unlawful activities

4. Legal Basis for Processing

We process your personal data in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and the Gambling Act 2005. The legal grounds for processing include:

• Your explicit consent, where required (e.g., marketing communications)
• Performance of a contract between you and optimBet
• Compliance with legal and regulatory obligations
• Our legitimate interests, such as fraud prevention and service improvement, balanced against your rights and freedoms

5. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes outlined above and to comply with applicable laws and regulations. Typically, data is kept for up to five years following account closure or inactivity, unless a longer retention period is required by law (for example, in cases of self-exclusion or ongoing investigations).

6. Marketing Communications

With your prior consent, we may send you marketing materials about our services or those of trusted partners. You can withdraw your consent or change your marketing preferences at any time via your account settings or by using the unsubscribe link in any marketing email.

7. Cookies and Tracking Technologies

We use cookies and similar technologies to ensure the proper functioning of our website, enhance your user experience, analyse site performance, and deliver personalised advertising. You may control or disable cookies through your browser settings; however, please note that disabling certain cookies may affect the functionality of our website.

8. Sharing and Transfers of Your Data

Your personal data may be shared with:

• Service providers such as payment processors, IT and hosting providers, and software vendors
• Regulatory authorities including the UK Gambling Commission and law enforcement agencies
• Fraud prevention and identity verification agencies
• Companies within the optimBet corporate group
• Third parties authorised by you

If your data is transferred outside the United Kingdom or the European Economic Area (EEA), we ensure appropriate safeguards are in place, such as standard contractual clauses approved by the Information Commissioner’s Office (ICO) or other recognised mechanisms.

9. Data Security

We employ robust technical and organisational measures to protect your personal data from unauthorised access, alteration, disclosure, or destruction. These include encryption, secure servers, access controls, and regular security assessments.

10. Your Rights

Under UK data protection law, you have the following rights regarding your personal data:

• The right to be informed about how your data is processed
• The right to access the personal data we hold about you
• The right to correct inaccurate or incomplete data
• The right to request erasure of your data in certain circumstances (“right to be forgotten”)
• The right to restrict or object to processing under specific conditions
• The right to data portability, to receive your data in a structured, commonly used format
• The right to withdraw consent at any time without affecting the lawfulness of prior processing
• The right not to be subject to automated decision-making, including profiling, which produces legal or similarly significant effects

To exercise any of these rights, please contact us at [email protected]. We will respond without undue delay and in accordance with applicable law.

11. Updates to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or services. We encourage you to review this page regularly. Continued use of our services following any updates constitutes your acceptance of the revised policy.

12. Complaints

If you have any concerns about how we manage your personal data, please contact us at [email protected]. You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO), the UK’s independent data protection regulator, via their website at https://ico.org.uk.

13. Responsible Gambling

optimBet is committed to promoting responsible gambling. If you feel your gambling is becoming problematic, we encourage you to seek help and support from trusted organisations such as BeGambleAware. We also provide tools on our platform to help you manage your gambling activity, including deposit limits, self-exclusion options, and reality checks.